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Richard April — Chief Marketing Officer · Arcesium · Greater Burlington Area.
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Profile updated Nov 2026 · Sourced from public professional profiles · Legitimate-interest B2B basis
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About
I am a marketing executive with over 20 years of experience at start-ups, early stage and high growth companies in the fintech, cloud, mobile, security, storage, SaaS/software, networking hardware, and computer industries. My experience includes running all facets of global marketing programs, leading innovative metrics-driven marketing, inbound marketing, content marketing, marketing communications, demand generation, social media, product marketing, branding, market research, channel initiatives, search marketing, email marketing, AI-forward optimization, and more. I have successfully launched products and developed marketing programs that lead to significant increases in corporate growth and profitability. Specialties: Strategic marketing for fintech, security, storage, networking, and software companies.
Experience
Chief Marketing OfficerCurrent
Arcesium
Apr 2023 – Present
Arcesium delivers an advanced data, operations, and analytics platform used by some of the world’s most sophisticated asset managers and financial services organizations. This cloud-native and elegant SaaS platform, leverages industry-specific capabilities, enabling customers to harmonize massive amounts of disparate data and benefit from unparalleled speed, accuracy, and decision-making capabilities. Arcesium's exceptionally consultative and collaborative approach, coupled with deep domain expertise helps clients achieve transformational business outcomes. As Chief Marketing Officer, responsibilities include defining, overseeing, and executing the overarching marketing strategy, as well as managing the entire marketing team which includes demand generation, product marketing and messaging, brand, awareness, creative, web, digital, and AI-forward optimization.
Vice President of Marketing, Onshape
PTC · Boston, Massachusetts, United States
Mar 2021 – Mar 2023
Onshape (a PTC business unit) is a next-generation SaaS design platform that speeds up product development and helps extended design teams work together faster. Onshape also helps executives make better business decisions with real-time analytics and unprecedented visibility into their company’s design and manufacturing processes. Thousands of companies rely on Onshape to modernize and streamline their product development cycle. Onshape users in 170+ countries have logged over 8 million hours modeling advanced robotics, biomedical devices, industrial machinery, agriculture equipment, and consumer products. As VP or Marketing, responsibilities include overseeing the complete Onshape marketing strategy and team which includes demand generation, product marketing and messaging, brand, creative, web and digital experience, and field enablement.
Education
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