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Paula Sobb — Chief Customer Officer · SAI360 · Atlanta Metropolitan Area.
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About
Recognized as a Top 100 Customer Success Strategist with 15+ years of experience building, scaling, and transforming post-sales organizations for PE-Backed and high growth SaaS companies ranging from $20M to $1.2B in revenue. Proven leader across Customer Success, Account Management, Renewals, Support, Onboarding, Services, and Enablement. Deep expertise in improving retention, accelerating expansion, and operationalizing customer value. Consistent track record of stabilizing renewal risk, increasing GRR and NRR, reducing time to value, and aligning post-sales execution to private equity value creation plans. Commercially fluent executive with a sales background, known for partnering closely with CEOs, CRO's, Product, and PE sponsors to drive predictable growth, customer health, and continuous product market fit.
*Post Sales Transformation: Rebuilt and scaled global post-sales organizations (50+ FTE), implementing operating cadence, segmentation, and roles and responsibility matrix to drive accountability. *AI-Enabled CX & Scale: Leveraged AI-driven insights and customer intelligence to improve productivity, onboarding velocity, deflect support volume by 20%, and increase visibility into customer health and expansion opportunities. *Retention and Expansion Leadership: Delivered 87-100% GRR and 102-118% NRR through value-based engagement models, renewal rigor, whitespace analysis, and voice of customer programs to drive continuous product-market fit. *Organizational Scale and M&A: Built and integrated global CS and AM organizations through rapid growth from $800M to $1.2B. Team restructuring <60 days while maintaining customer continuity and momentum. *Executive Leadership: Coaching high-performing teams with no regrettable attrition, human-first leadership approach.
Experience
Chief Customer OfficerCurrent
SAI360 · Chicago, Illinois, United States
Jan 2025 – Present
• Spearheading go-to-market strategies for a $100M scale-up, enhancing customer engagement and satisfaction. • Leading Account Management teams for Strategic and Mid-Market customers to drive GRR and NRR. • Overseeing Customer Success, Account Management, Renewals, Project Management and Education & Enablement, ensuring seamless service delivery and client onboarding.
Chief Customer Officer
LifeLoop · Atlanta, Georgia, United States
Oct 2022 – Oct 2024
Responsible for the Customer Journey from Onboarding, Implementation, Education & Enablement, Customer Success & Technical support. Some of the key accomplishments our CX org has accomplished: * Successfully integrated five CX functions from two merged companies, creating a seamless post-sales customer journey that drives outcomes and value. *Implemented industry best practices and certifications across CSM, Onboarding, and Support teams. *Launched a customer-led growth program that has, to date, contributed $3M to our bookings/154% of our FY24 CSQL target. *Made significant strides in becoming a customer-obsessed company through initiatives like NPS, customer feedback integration into Aha, a cross-functional customer health initiative, and completing nearly 400 customer visits in just a few quarters. *Launched a new strategic customer segment to ensure top clients receive a white-glove experience and see proven value. *Improved customer renewal rates by 30%, enhanced recontacting efforts, and expanded renewals. *Hired, promoted, and developed incredible leaders and team members across the entire CX organization. *Embraced innovative AI technology to enhance the customer experience and increase team efficiency.
Education
Skills
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