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Paul Stoddart — Chief Marketing Officer · PitchBook · Seattle, Washington, United States.
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About
I'm a senior strategic and entrepreneurial leader with proven capability in digital transformation and revenue growth. I bring over 20 years of industry experience and P&L ownership, inspiring teams and driving organizational development through a combination of operational rigor and visionary leadership. Increasingly, I am using my background and voice to infuse new thinking into the art and science of effective marketing.
I have extensive, global experience building strong, diverse business and teams in business development, inbound and outbound sales, business strategy, product development, digital strategy and marketing. Demonstrated track record of mapping the customer journey, hiring and developing strong leaders, and driving success and growth at scale across B2C and B2B industries and verticals. Fueled by competition, I have a highly innovative spirit and hold a high bar for my teams to ensure they're developing professionally while driving a significant positive impact to the bottom line. I am a firm believer that team and organizational culture is critical to long-term, sustainable success. As a Chief Marketing Officer and Executive leader, I have developed a set of original principles which have galvanized the groups I oversee and ensure that business achievement and growth does not come at the cost of personal and professional development and satisfaction.
As a full stack marketer, my expertise spans the growth continuum from product to brand and marketing through to inside sales and business development. I have particularly deep subject matter expertise in Business Development, Marketing Management, Product Management, Product Marketing, Digital Marketing, Marketing Strategy, Positioning & Messaging, Brand Development, Strategic Partnerships, Business Development, Advertising, online Advertising, Digital Marketing (Search Engine Optimization (SEO), SEM, Lead Generation), PR and Communications.
I concurrently am a co-founder of a AI startup, and have previously been a lecturer at the University of Austin Texas for Brand, Marketing and communications.
Experience
Chief Marketing OfficerCurrent
PitchBook · Seattle, Washington, United States
Sep 2023 – Present
Executive leader of all aspects of Brand, Marketing and Communications of PItchBook as a high growth SaaS data and software company that delivers unparalleled research, insights, tools, and services of the Private Capital Markets. Achievements include: • Spearheading a comprehensive brand refresh for PitchBook, enhancing market presence in the Private Capital Markets sector. • Revamp of full-funnel revenue marketing execution, resulting in scalable growth and improved customer engagement. • Establishing a cutting-edge digital practice focused on Generative Engine Optimization (GEO) and Artificial Intelligence Optimization (AIO).
Executive Council Member - Marketing and Communications Council
Forbes Councils
Oct 2022 – Dec 2024
An invitation-only organization for senior-level marketing, communications and public relations executives. Forbes, one of the most iconic media companies in the world, has created Forbes Communications Council, a new invitation-only and innovative community for marketing, communications, public relations, and media relations executives in successful companies, who now have a place to discuss and solve pressing business challenges with their peers, share their insights via thought leadership articles on Forbes.com
Education
Skills
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