FinFolio

Most advisory back offices run on a patchwork of disconnected tools: one system for reporting, another for trading, a third for billing, and a separate client portal. FinFolio is built around the premise that a single platform should replace all of them. Founded in 2008 and headquartered in Denver, the firm positions its software as the operational backbone for RIAs, TAMPs, and professional wealth managers who want portfolio accounting, performance reporting, order management, rebalancing, and fee billing running from one interface.

The platform covers a wide functional range without requiring third-party add-ons for core tasks:

• Multi-currency portfolio accounting with support for stocks, bonds, options, and fixed income
• FIX-enabled order management for real-time block trading and execution
• UMA and SMA sleeve-level rebalancing with model-of-models support
• Automated fee billing with payout distribution across advisor networks
• GIPS composite management and tax lot harvesting including wash sale detection
• A white-labeled client portal with Android and iOS mobile access
• An open REST API for custom integrations and bespoke development

One client testimonial cites savings of over $100,000 annually after switching from an outsourced data management arrangement to running FinFolio in-house with existing staff. The platform offers both cloud-hosted and on-premises deployment, which is unusual among competitors and matters to firms with specific data residency or infrastructure preferences. Named integrations include Charles Schwab, Interactive Brokers, Pershing, Goldman Sachs, JPMorgan, and TD Ameritrade, alongside CRM tools such as Junxure and Salesforce.

Pricing is not disclosed publicly, and the platform is built primarily for advisory firms and TAMPs rather than directly for family office principals managing their own assets. Organizations evaluating FinFolio should confirm whether its tax reporting depth and sleeve-level granularity match the complexity of their specific mandate.

• Portfolio accounting and performance reporting
• Trade order management and execution via FIX
• Portfolio rebalancing using models and sleeves
• Fee billing and payout distribution
• Client portal delivery on web and mobile
• Data import, reconciliation, and custodian connectivity

• Multi-currency portfolio accounting engine
• FIX-enabled order management system
• UMA and SMA sleeve rebalancing with model-of-models
• GIPS composite management
• Tax harvesting with wash sale and qualified dividend detection
• Automated fee billing with payout distribution
• White-labeled client portal with Android and iOS apps
• Open REST API
• Firm dashboards for practice management
• Hosted and on-premises deployment options

Built for Advisors / Wealth Advisors (RIA), Investment Teams.

Phone and email support; webinars and one-on-one training offered; managed data conversion from prior systems.

Managed implementation process including data conversion from prior software systems.