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Advisor 360

Unified wealth technology platform connecting advisors, data, and client workflows.

SaaS
$1 trillionAssets on platform / AUM
20,000+ users across 2M+ householdsClients
01 — Overview

What Advisor 360 does

Advisor360° positions itself as a Wealth Operating System for broker-dealers, RIAs, and independent advisors, built on a proprietary Unified Data Fabric (UDF) that aggregates financial and CRM data from multiple sources into a single cloud-native environment. The platform's modular architecture allows firms to activate specific capabilities without replacing existing systems, which matters for wealth management organizations that have built technology stacks over years and cannot absorb a full re-platforming event. As of the latest reported figures, the platform supports over 2 million households and $1 trillion in assets across more than 20,000 users.

The core value proposition sits at the intersection of data unification and advisor workflow. Rather than requiring advisors to move between disconnected systems, Advisor360° consolidates key functions within one environment:

  • Portfolio reporting and performance analytics with SMA and UMA support
  • Digital onboarding with Envestnet integration that prefills proposal data automatically
  • AI-powered meeting assistant (Parrot AI) for transcription, note-taking, and CRM updates
  • Fee billing, trading and model management, and document vault
  • Practice intelligence reporting with natural language querying capabilities

The platform targets broker-dealers and mid-to-large RIAs as its primary enterprise buyers, not family offices directly. Independent advisors and RIA aggregators are served, but the product is built for firms managing large advisor populations and complex custodial relationships. Family offices evaluating this platform would typically encounter it through an affiliated broker-dealer or RIA custodian relationship rather than as a standalone buyer. Pricing is not publicly disclosed, and the platform's depth may exceed requirements for single-family offices seeking a lighter reporting or client portal tool.

Our advanced AI assistant moves beyond intelligent response to intelligent action. It doesn't just answer questions—it helps advisors work smarter and faster, freeing them up to focus on clients instead of navigating technology.

On Advisor 360, from a family-office user
02 — Product & capabilities

What it covers

Core tasks
  • Portfolio reporting and performance analytics
  • Digital account onboarding and opening
  • Client portal access and collaboration
  • Fee billing and management
  • Trading and model management
  • Practice-level analytics and business intelligence
Notable features
  • Investor360° client wealth portal with real-time holdings and balances
  • Parrot AI generative AI meeting assistant with transcription and CRM updates
  • Practice intelligence reporting with natural language querying
  • Digital onboarding with multi-account opening capability
  • Unified Data Fabric (UDF) for multi-source data aggregation
  • Voice-enabled virtual assistant for hands-free workflow actions
  • Document vault with compliant data storage
  • CRM with integrated workflows
  • Trading and model management dashboard
  • Fee billing module
Assets supported
Separately Managed Accounts (SMA)Unified Managed Accounts (UMA)Mutual FundsVariable AnnuitiesInsurance Policies
Platform & technology
Artificial IntelligenceData IngestionConsolidated ViewCustom ReportingMobile Access
03 — Company

The firm behind it

Software type
SaaS
Headquarters / markets
United States
Offices
Needham
Key people
MMat MathewsChief Product and Engineering Officer
RRich HartExecutive (title not specified)
DDarren TedescoContributor / Leadership
04 — Clients & fit

Who it’s for

Built for Advisors / Wealth Advisors (RIA), Investment Teams.

05 — Support & onboarding

Getting it running

Phone and email contact available; dedicated media inquiry line listed