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People · Banks
Winfried Daun — Global Head of Brand & Marketing · Julius Baer · Zürich Metropolitan Area.
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Profile updated Nov 2026 · Sourced from public professional profiles · Legitimate-interest B2B basis
About
Senior executive with broad expertise in all fields of strategic and operational brand and marketing management. 25 years of experience across corporate functions and business and strategy consulting. A passion for insights-driven strategy, analytics and creative and innovative work. Track record in change management and digital transformation.
Focus: Global and local brand and marketing management, digital and social customer engagement and experience, innovative growth and acquisition platforms, performance analytics, advertising and media, content marketing and partnerships.
Experience
Managing Director, Global Head, Group Brand, Creative and Innovation