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Murlidhara (Murli) Kadaba — Founder · Magic USA Inc. · Gurgaon, Haryana, India.
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About
Murlidhara Kadaba (Murli) is the Founder of MaGiC USA/ Magic Capital Services pvt ltd., which is a sector agnostic Private Equity firm that co-invests with partners across the globe. Recently, the group has floated a crowd funding arm called Magicturtles, which is hoping to democratize private equity investments. He is also the Founder of Moonbeam Advisory, a firm that distributes Quant products in public markets. He is a Board member in many new age successful digital firms viz BookMyShow, Yatra, Reliance payments, etc.,
Murli has over 30 years of experience in banking, real estate, payments, loyalty, travel, entertainment, wealth management, Private Equity, Family Office and digital services. He has proven expertise in rapid build out of large scalable businesses, general management, strategy and bizdev, customer insights and analytics, marketing & product development. Before becoming an entrepreneur, he served as the Group President and CEO of Financial Services in Reliance. Prior to this, Murli worked for American Express for eight years where he was the Country Manager for both bank and payment products for India and Area Countries. He was responsible for launching Amex’s consumer banking franchise and several credit cards in India. Earlier, Murli was VP & Head of Investment Products at Citibank-India.
Murli has served on the boards of AmCham and Financial Planning Standards Board. He is a member of the Advisory Board of Indian Institute of Learning Management(IILM), is an active member of YPO and a charter member of TiE. Murli is an alumnus of XLRI, Jamshedpur and is a Graduate in Mechanical Engineering from SJCE, Mysore.
Experience
FounderCurrent
Magic USA Inc. · Gurgaon, India
Jul 2015 – Present
MaGiC USA Inc. is a global Private Investment Platform, HQ in Nevada USA. Magic USA is a wholly owned subsidiary of Magic Capital Services Pvt. Ltd. (MaGiC India). MaGiC India is co-owned by a shareholder list that includes highly recognizable and respected list of achievers and domain experts. MaGiC USA sources, processes, curates and structures International private investments. Each investment is housed in a dedicated fund or a distinct SPV. Over the years, MaGiC USA has provided opportunities to a select group of UHNI’s and Family Offices, to invest in a range of Private Equity & Venture Capital deals that are typically available only to large PE Funds. MaGiC USA is backed by some of the globally renowned entrepreneurs and senior executives and their family offices. It has invested over $100MM in over 50 ventures so far and has delivered upwards of 20% IRR in its exits. MaGiC USA has invested in cutting edge technology firms across cyber security, Insuretech, robotics, IOT, analytics, drones, and so on and so forth. It has also invested in multi-family residential real estate redevelopments which act as a hedge to lumpy returns one gets in technology investments. MaGiC USA is your go-to place for globally diverse private investments. We will thrive by staying maniacally focused on investors and their financial well being. In order to deliver predictable and superior risk adjusted returns, we work hard to identify and engage in partnerships with global leaders and sponsors of significant repute and domain expertise and we build enduring relationships with these partners gaining access to hard to get deal flow.
FounderCurrent
Magicturtles · Singapore
Jul 2020 – Present
Education
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