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Charlotte Eriksson — Board of Directors · Swimbird · Greater Stockholm Metropolitan Area.
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Profile updated Nov 2026 · Sourced from public professional profiles · Legitimate-interest B2B basis
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About
Commercial executive with 15+ years of experience scaling high-growth, tech businesses, including two Swedish unicorns. Proven track record of building and leading commercial teams (Marketing, Sales, Customer Success, Strategy, Operations) and launching scalable offerings primarily in European markets and the US. Strong leadership credentials and ratings, board experience, and deep expertise in GTM, expansion and growth strategies. Solid experience from PE/VC backed companies, incl Series A-C funding rounds, with annual turnover ranging from 20 MEUR to 300 MEUR, as well as early stage from 1.5 MEUR (0->1 GTM). Advisor to start-ups and scale-ups.
Experience
Chief Commercial OfficerCurrent
Freedom Group
Oct 2026 – Present
Financial SaaS and advisory group, buy and build for PE firm MVI. Building a scalable, data-driven commercial engine across a decentralised organisation of regional offices, using agentic AI workflows for lead generation, qualification and follow-up. Leading price and packaging of the combined tech and services offering, setting common sales processes, KPIs and unifying brand and digital presence across acquired companies. Fractional assignment.
Board Member & GTM advisorCurrent
Aug 2024 – Present
Swimbird is a WealthTech solution offering a total view of all financial assets for primarily family offices and banks. The solution solves the complexities of getting a financial overview across assets and banks, simplifies reporting and provides advanced analytics powered by AI. Through proprietary bank data connections, Swimbird consolidates, structures and presents financial data of all types in a user friendly web and app interface. Backed and used by well-renowned family offices in the Nordics & Switzerland.
Education
Skills
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