Mintegral

Mintegral is a mobile marketing platform owned by Mobvista that operates in user acquisition, retargeting, and in-app monetization for mobile app publishers and advertisers. Its core products serve gaming studios, subscription apps, and e-commerce businesses seeking to grow installs and maximize ad revenue. There is no evidence on the site that Mintegral offers any product, service, or division oriented toward family offices, private wealth clients, or investment management.

The platform's primary tools include:

• AppGrowth, an AI-driven user acquisition product
• A retargeting product designed to re-engage lapsed app users
• A monetization product for in-app advertising inventory
• Mindworks, an in-house creative studio for ad production
• Playturbo, a playable ad editor

Mintegral holds AICPA SOC 2 Type 1 certification and positions itself toward mobile app developers, agencies, and advertisers in gaming and consumer app categories. Nothing in their website indicates relevance to family office operations, wealth management, investment reporting, or related financial services. This vendor does not belong in a family office technology directory.

• Mobile user acquisition for app publishers
• Retargeting lapsed app users
• In-app advertising monetization
• Ad creative production and playable ad development
• Cross-channel media buying

• AppGrowth AI-powered user acquisition
• Retargeting campaigns for re-engagement
• In-app monetization for publishers
• Mindworks in-house creative studio
• Playturbo playable ad editor
• Access to direct-partnered app publisher network
• iOS and Android coverage
• ROAS optimization tools
• Data management platform (DMP) with daily active user tracking

Email support segmented by function: user acquisition, monetization, SDK support, payments, and Americas-based accounts.