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+impact

One platform to manage affiliates, creators, and customer referrals.

SaaS
01 — Overview

What +impact does

Impact.com is a partnership management platform built for brands that run affiliate, creator, and customer referral programs. It is not a family office tool, a wealth management platform, or a financial services product of any kind. The company's clients are consumer brands, e-commerce companies, and marketing agencies seeking to manage performance-based partnerships with publishers, influencers, and advocates. There is no family office, private wealth, or investment management offering anywhere on the site.

The platform consolidates affiliate tracking, influencer campaign measurement, and referral program management into a single dashboard, drawing on data from over $100 billion in partnership transactions. Its core functions include partner discovery and recruitment, contract and payment management, cross-device tracking, fraud detection, and performance optimization. These capabilities serve marketing and growth teams at consumer brands, not investment professionals or family office principals.

This vendor has no relevance to the family office market and does not belong in a family office technology directory.

02 — Product & capabilities

What it covers

Core tasks
  • Managing affiliate partner programs
  • Tracking influencer and creator campaign performance
  • Running customer referral programs
  • Recruiting and contracting new marketing partners
  • Detecting affiliate fraud and attribution risk
Notable features
  • Unified affiliate, creator, and referral dashboard
  • Partner discovery and recruitment marketplace
  • Cross-device tracking and attribution
  • Automated partner payment processing
  • Search compliance monitoring
  • Attribution risk detection and alerts
  • Performance reporting with 40+ report types
  • Promotional code protection
  • Partner workflow automation
  • AI-powered partner recommendations
Platform & technology
Artificial IntelligenceData Ingestion
03 — Company

The firm behind it

Ownership
Venture-backed
Software type
SaaS
Headquarters / markets
United States, United Kingdom, Australia
Offices
Santa Barbara
Languages
English
Key people
DDavid YovannoCEO
TTodd CrawfordCo-founder / VP of Strategic Initiatives
Recognition
  • G2 Best Software Award - Top 50 Marketing Products - 2022
  • G2 Leader in 7 categories - 2022